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Posted on 10.29.08 by Mary Lou Seymour
“Despite spending more than $1 billion between 1999 and 2004, the Office of National Drug Control Policy (ONDCP — the drug czar’s office) National Youth Anti-Drug Media Campaign has failed to demonstrate any measurable positive effects — and it some cases, it may even have made youths more likely to use drugs, a new study has found. The campaign, memorable for its over-the-top TV ads linking marijuana smokers to terrorists and drivers who run down children in fast-food parking lots, was initiated in 1998 and originally derived from a Partnership for a Drug-Free America program. Its goal is to reduce teen drug use. The findings come from a congressionally-mandated study conducted by researchers at the University of Pennsylvania’s Annenberg School of Communication.” (10/24/08) Link: http://tinyurl.com/6esycw Filed under: LAND News and PND News and RRND News | Report Bad Link Bookmark this post in Furl or Del.icio.us | |









